000 00603nam a2200157Ia 4500
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100 _aMcDonald, Malcolm
245 _aMarketing Plans for Service Businesses : A Complete Guide
245 _cMcDonald, Malcolm
260 _bButterworth-Heinemann
260 _c2006
300 _aOn-campus e-Book by ebrary under Digital Library Program of Higher Education Commission (HEC) of Pakistan
650 _aBusiness & Economics
856 _3Click here to access the e-Book
_uhttp://site.ebrary.com/lib/karachi/docDetail.action?docID=10138720
942 _cEB
999 _c37882
_d37882