Kotler, Philip <br/><br/>
Marketing 3.0 : From Products to Customers to the Human Spirit 
Kotler, Philip 
 -  Wiley  2010 
 - On-campus e-Book by ebrary under Digital Library Program of Higher Education Commission (HEC) of Pakistan 
<br/><br/><label>ISBN: </label>9780470609668     
<br/><br/><label>Subjects--Topical Terms: </label><br/>Social Sciences