O'Shaughnessy, John <br/><br/>
Explaining Buyer Behavior : Central Concepts and Philosophy of Science Issues 
O'Shaughnessy, John 
 -  Oxford University Press  1992 
 - On-campus e-Book by ebrary under Digital Library Program of Higher Education Commission (HEC) of Pakistan 
<br/><br/><label>ISBN: </label>9780198023517     
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business & Economics