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Marketing Information Products and Services : A Primer for Librarians and Information Professionals

Jain, Abhinandan K.

Marketing Information Products and Services : A Primer for Librarians and Information Professionals Jain, Abhinandan K. - Tata McGraw-Hill 1999 - On-campus e-Book by ebrary under Digital Library Program of Higher Education Commission (HEC) of Pakistan

ISBN: 9781552503430

Subjects--Topical Terms:
Social Sciences

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Marketing Information Products and Services : A Primer for Librarians and Information Professionals